Smack vs Fresh

Fresh pet food... with scoop and serve convenience!

Here at Smack, we pride ourselves on creating the best quality food for your pet. Our raw, dehydrated product offers the perfect combination of raw, fresh food in an easy-to-serve format - no fridge or freezer required!

But if you're wondering how Smack measures up to fresh pet food products, here's how our raw, dehydrated offerings compare:

Easy to serve

We offer the perfect combination of fresh food in an easy-to-serve format. Our food is handcrafted with fresh whole meats and organic, high-quality produce, offering all the benefits of fresh (and raw!), with scoop and serve convenience! 

A cost-effective alternative

Smack is a cost-effective fresh food alternative, with all the benefits of raw food. Fresh food typically costs 2-5 times more than our raw dehydrated superfood!

Convenient storage

Whereas fresh food takes up valuable fridge and freeezer space, our shelf-stable food is easy to store - an unopened bag has a shelf-life of 18 months!

A safe, healthy choice

Our mission is to provide superior pet food products that taste good and deliver benefits to maintain energy, vitality, digestion, and overall pet health. Our products offer maximized health and performance, improved taste and aroma, and reduced illness and shedding for pets – all while maintaining utmost food safety and storage efficiency for pet owners.

We have never had a recall.

Period.

FAQs

Why is organic non-GMO produce important?

Organic foods often have more beneficial nutrients, such as antioxidants, than their conventionally-grown counterparts and people with allergies to foods, chemicals, or preservatives may find their symptoms lessen or go away when they eat only organic foods. In essence, organic produce contains fewer pesticides.

What is ethoxyquin? And why should I care about synthetic vitamins and minerals? 

Ethoxyquin (E324) is a synthetic antioxidant that is used primarily in animal feed. Globally, ethoxyquin is not approved for use as a direct food additive in foods for human consumption. Specific to the omega-3 industry, some krill meals and crude fish and fish oils for animal feed are preserved using ethoxyquin.

Naturally occurring vitamins and synthetic vitamins are different … really different.They’re not in the same chemical form … so your dog’s body will have trouble recognizing and using the fake, synthetic vitamins. These synthetic vitamins and minerals, even at the best quality, regularly have partially hydrolyzed protein carriers of unknown sources and are almost exclusively available from overseas sources. This means they can be contaminated with toxins, or at the very least, be a source of allergens to some pets.

Why is carbohydrate content and source important?

Dogs and cats have no biological requirement for simple carbohydrates. Some of these also contain a good portion of the food's protein levels, which are simply not easy to digest or particularly bioavailable. Basically a lot comes out the back end…in the form of excrement. So it may look like a high protein food, but much of it comes from peas or potatoes, not appropriate sources for dogs and cats. Some are more concerning than others, like peas, lentils and those in the legume family. They contain lectins (plant proteins) and phytoestrogens.They can damage your dogs gut, leading to leaky gut symptoms and they provide a continuous source of plant based estrogens which interfere with a normal endocrine system.

Why should I care if there is gluten in the food?

Dogs are usually sensitive to gluten, not grains themselves. Not only is it one of the top 5 allergens for pets, but it’s also inflammatory and can affect a dog's healthy gut biome.

Why is the amount fed important?

Calorie density is important. It’s very hard for your pet to digest and work on massive amounts of food consumed in any given meal. As illustrated above, when we’re feeding 3+ cups of food (vs ¾ cup) this indicates a large portion of low calorie fillers, which will be partially fermented in the gut and come out the other end. Simply put, excessive food tends to equal excessive excrement. It also indicates that a lot of the food’s ingredients are those hard-to-digest carbohydrates.


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